Benchmark Travel Representations is appointed by Khimji’s House of Travel to advertise Oman and the United Arab Emirates in India
Benchmark Travel Representations has been named the official representative of Khimji’s House of Travel, a well-known Destination Management Company (DMC) with its main office in the Sultanate of Oman, for the Indian market. Benchmark Travel Representations will market Khimji’s House of Travel’s travel and hospitality services throughout Oman and the United Arab Emirates (UAE) to the Indian travel industry, which includes tour operators, travel agencies, MICE experts, and wedding coordinators. The partnership aims to increase business from India to both sites and raise awareness of the destinations. Through the promotion of their varied experiences—from cultural immersion and desert adventures to upscale luxury getaways and top-notch hospitality—the partnership hopes to establish Oman and the UAE as appealing vacation destinations for Indians. “India continues to be a high-potential market for both Oman and the UAE,” stated Mohamed Zulfiquar, Head of Leisure & Commercial, Khimji’s House of Travel, in reference to the collaboration. It gives us great pleasure to collaborate with Benchmark, whose extensive network and in-depth knowledge of the Indian travel industry will help us increase our visibility, foster trade trust, and provide distinctive experiences that appeal to Indian tourists. The director of Benchmark Travel Representations, Savio Pereira, continued, “We are honoured to serve as Khimji’s House of Travel’s representative in India. For leisure, luxury, and MICE visitors, Oman and the UAE provide the right fusion of modernity, culture, and nature. Building destination expertise and creating real revenue opportunities for the brand through the travel industry will be our main priorities. In order to increase awareness and sales conversions, the alliance will concentrate on trade outreach through roadshows, webinars, product trainings, and cooperative marketing campaigns.
