Fraser’s Capri makes its debut in Penang.
The brand’s debut in Penang was announced by Frasers Hospitality with the soft launch of Capri by Fraser, Penang, Malaysia. The 22-story building, which is situated at 31 Jalan Magazine, introduces Capri by Fraser’s design-led social living concept to cultural hotspots.
According to Chew Hang Song, Chief Operating Officer of Frasers Hospitality, “The strategic opening of Capri by Fraser, Penang strengthens our position in Malaysia, one of Asia’s most competitive markets. Penang’s unique character, a fusion of world-class heritage, art, and gastronomy, provides a compelling backdrop for our lifestyle-oriented Capri by Fraser brand.”
Studio Apartments and one-bedroom homes with fully furnished kitchenettes are among the 248 rooms and residences available in seven categories at Capri by Fraser, Penang. The facility is built to accommodate independent, contemporary tourists and is pet-friendly.
The hotel features The Den, the brand’s iconic social area; The Grab & Go counter, run in association with Norm Micro Roastery; Spin & Play; a fully furnished gym, a covered swimming pool, a jacuzzi, a dedicated yoga room, three EV charging stations, a pet grooming partner, and adaptable meeting and event spaces to accommodate contemporary leisure travel.
The brand’s regional social media campaign, Capri by Fraser Takes Flight, which ran throughout Southeast Asia and Australia, is expanded upon by the soft opening of Capri by Fraser Penang. The activation, which ended on April 30, 2026, asked 258 users to find hidden birds across participating properties’ social media platforms. Thirty winners received a two-night stay to take in Penang’s distinctive attractions.
