Signs from ITC Hotels Vrindavan’s 100-key Fortune brand hotel.
In an effort to increase its presence in the state, ITC Hotels Limited announced the signing of a new 100-key hotel in Vrindavan, Uttar Pradesh, under the Fortune Hotels brand. With this acquisition, ITCHL will have a total of 17 properties in Uttar Pradesh, including ongoing projects and hotels under its several brands, such as Fortune Select Ayodhya, Welcomhotel Prayagraj, and WelcomHeritage Badi Kothi, Prayagraj.
The hotel, which is scheduled to open in April 2030, will provide luxurious rooms, an all-day dining restaurant, banqueting spaces, and a variety of contemporary amenities designed to satisfy the demands of leisure and spiritual tourists looking for upscale stays in the historic town of Vrindavan, which is mostly home to dharmshalas and low-cost lodging.
Anil Chadha, Managing Director of ITC Hotels Limited stated, “Vrindavan is a strategic growth market. The need for high-quality, branded lodging is still expanding in the city due to growing domestic tourism and infrastructure development. Our focus on the changing pilgrimage landscape is directly advanced by this arrangement, which speeds up our expansion into high-growth leisure markets.”
Fortune Hotels continues to bolster its strong development pipeline with this most recent addition, meeting the varied and changing needs of religious, leisure, and business travellers nationwide.
