One Rep Global appointed Strategic India Representation Partner for Jetwing Hotels.
In a major move to improve the brand’s interaction with one of its most crucial source markets, Jetwing Hotels Sri Lanka has named One Rep Global as its strategic representation partner in India.
As part of this mandate, One Rep Global will oversee Jetwing Luxury Reserves, the brand’s most exclusive collection of boutique and experiential properties for leisure, luxury, weddings and group travel. The company’s specific goals are to increase trade engagement, establish long term brand relevance and attract qualified Indian business.
The partnership demonstrates One Rep Global’s increasing reputation as a strategic growth partner for international hospitality firms expanding into or entering India. One Rep Global is known for its narrative led brand development, keen market intelligence and unmatched access to India’s luxury travel designers, wedding planners, tour operators and corporate travel ecosystem. As such, One Rep Global collaborates with companies that aim for more than just visibility in the Indian market; they also seek long term relevance, credibility and economic impact.
Jetwing Hotels’ position as a one stop gateway to Sri Lanka, built on more than 50 years of legacy and a varied portfolio that includes beachfront resorts, wildlife lodges, hill country retreats, heritage architecture and modern urban stays, further supports this alignment by allowing Indian travellers to experience the nation through a single, reliable brand.
“Jetwing Hotels is a brand that represents purpose, pride and a deep sense of place, values that resonate strongly with today’s Indian traveller,” stated Hemant Mediratta, Founder and CEO of One Rep Global. This collaboration is long term in nature.
“India has long been a priority market for Jetwing Hotels, and we see significant opportunity for continued growth,” concluded Hashan Cooray, Director of Marketing and Development, Jetwing Hotels, Sri Lanka. With a diversified portfolio that includes beachside getaways, wildlife lodges, hill country retreats, heritage architecture, ancient cultural settings, and energetic urban stays, Jetwing now makes it possible for Indian tourists to experience Sri Lanka under a single, reliable brand. With each visit providing a unique experience and the guarantee of Jetwing’s enduring dedication to sustainability and renowned Sri Lankan hospitality, this breadth enables discriminating Indian tourists to not just visit Sri Lanka but return time and time again.
The apex of this offering is our Jetwing Luxury Reserves line, which features some of the most recognisable boutique hotels in the nation, such as Jetwing Saman Villas and Jetwing Vil Uyana, and is designed for tourists looking for genuine and intensely immersive experiences. We are certain that our collaboration with One Rep Global will deepen our relationship with the Indian travel industry and solidify Jetwing Luxury Reserves’ status as the best hotel experiences Sri Lanka has to offer.
One Rep Global and Jetwing Hotels have a common goal to go beyond transactional luxury and establish long-term, meaningful relationships with the Indian market as Indian outbound travel continues to shift towards immersive, values led and repeat experiences.
